In the midst of the era of social networks , email continues to be one of the main communication tools for companies and one of the best ways to reach potential customers, thanks to Email Marketing.
Content marketing is a great way to engage customers with quality content that is relevant to them and is gaining acceptance. According to Technavio, the global content marketing market will grow by 269.24 billion dollars during the period 2020-2024.
Currently, the saturation of the market with a multitude of companies and brands that offer similar products and services adds more difficulties to do business. For this reason, more and more organizations are looking for innovative strategies to bring products and services closer to their customers.
We are in the middle of the digital revolution: the takeoff of the phenomenon of Social Selling to sell through social networks is part of this revolution. In this article, we show you what it consists of.
Email marketing is a valuable tool for any business. It is able to reach many users in a very simple way. But, why are there times that our mail is not opened, or is it directly deleted? For best results, you must capture the reader's attention with, among other things, a good subject line.