In just two years, generative artificial intelligence has advanced at a dizzying pace, leading to the emergence of specialised agents capable of performing key tasks in various work environments. New AI tools are appearing every day, not only expanding usage possibilities but also seemingly improving upon existing ones, competing in accuracy, speed, and versatility. In this context, Manus has emerged — a Chinese-origin AI presented as an autonomous agent particularly useful for automating processes and increasing efficiency.
What does Manus AI offer?
It’s a highly practical tool developed by the Chinese start-up Butterfly Effect, which uses the advanced Claude 3.7 Sonnet language model to automate business tasks.
With an interface very similar to ChatGPT or other leading AIs like Gemini or DeepSeek, it allows users to add new tasks from the left column of the screen. Requests can be made in two modes: "standard" and "high demand". The latter requires a subscription, with prices currently ranging from €40 to €200 per month.
One of its major advantages is that it doesn’t limit itself to generating text-based results. For example, if you ask for a course, it can create both the written content and the design. Moreover, you can choose whether to receive the course as a webpage or in a folder with PowerPoint presentations.
While the AI works, it displays the project’s progress status. It's also possible to pause the process to refine the prompt and achieve a more precise outcome. Manus AI can carry out other helpful tasks as well, such as booking a flight or summarising a document across several files without having to copy and paste the original text.
In short, Manus AI already provides practical and effective applications for businesses.
Useful Applications of Manus AI
1. Operations Automation
Manus AI enables companies to streamline internal operations and boost efficiency in repetitive tasks. Key applications include automated customer service, real-time financial data analysis with reporting, and improved logistics through route planning and inventory management.
2. Content Generation and Research
This AI is a valuable tool for generating content across both digital and academic domains. It excels at automated article and essay writing, efficient information gathering and synthesis for researchers and journalists, and the creation of executive summaries for businesses and professionals.
3. Software Development
Thanks to its integration with programming environments, Manus AI supports code writing and debugging by detecting errors, suggesting algorithm improvements, and generating reusable code snippets to accelerate development.
Why should your company be interested in Manus AI?
This AI agent is particularly appealing to businesses due to its ability to operate autonomously, carry out tasks, and make decisions without constant supervision. This autonomy frees up human resources for more strategic activities. It also stands out for its high adaptability, being suitable for various environments and functions, and capable of quickly learning and adjusting to new tasks or domains.
Another key advantage is its ease of integration with existing tools and platforms, allowing workflows to be optimised without requiring major changes to current systems. Unlike other solutions, Manus AI doesn’t just generate ideas or suggestions — it’s action-oriented, directly contributing to tangible outcomes and the achievement of specific goals.
Want to harness the full potential of generative AI for your business At PGR Marketing & Technologia, we’ll guide you every step of the way.
