At the end of 2022, Artificial Intelligence experienced spectacular growth sponsored by the popularity of intelligent tools such as ChatGPT and DALL-E 2 that burst into our lives. This trend continues and is intensifying in 2023, so that Artificial Intelligence (AI) will play an even more important role in advertising and marketing.
Keeping up to date on all the possibilities, tools and marketing strategies available to businesses in the IT sector is not an easy task, especially now, in the digital age. Specialized resources are needed, with a lot of training and flight hours, which is not always feasible and much less profitable for the vast majority of SMEs in the IT sector that are dedicated to B2B business. As in other sectors, this is what companies like PGR+ Marketing & Tecnología offer Marketing as a Service .
Databases in lead generation campaigns are essential because they constitute the support to pull from. Do you want to know more details? Keep reading...
Managing a lead generation campaign correctly is essential if you want to get sales and, ultimately, get the sales funnel going. We tell you how to do it.
The generation of quality B2B leads is essential in companies that are dedicated to this type of business. And knowing what the strategies are to achieve that goal is key. Here we give you more details on how you can achieve it.
