When a company wants to have a presence on the internet, what it needs is to gain traffic, but when it wants to sell online what it is looking for is qualified traffic that converts into sales . In other words, it's not just about attracting visitors to a website, but about attracting those who have a real interest in our products or services and are more likely to make a purchase.
Are you looking for the best way to capture B2B leads ? Capturing leads is one of the main concerns for many companies, especially those that operate in business-oriented (B2B) commercial environments.
Big Data is a gem for companies, but, in recent years, it has posed a series of challenges. Companies have begun to worry about key aspects for their use such as storage, management, governance or the use we give to the data.
The data storage and unstructured data management sector has undergone significant changes in the past year, with companies focusing on cloud storage strategies due to rising prices and increased pressure on IT budgets.
New applications of artificial intelligence (AI) are emerging every day to improve day-to-day business. In the field of data analytics, solutions are already emerging that improve the way data is interpreted, analysed and reported.